Appearing in Bookstores
When bookstores feature an author signing or events, that can be a great opportunity to do more than sell books.
Creating an Author Website
An effective Web site for your book can build a community of your readers, and serve as a platform for announcing your latest titles.
Putting Author Blogs to Work
Beyond all the hype about blogging, the fact is, blogs are a powerful PR and marketing tool for authors.
Creating Author Podcasts
Think of a podcast as your own radio show — you can say whatever you want to a potentially huge audience.
Promoting through eCards
eCards, the digital equivalent of traditional book postcards, can be highly effective vehicles for marketing your book.